Yahoo's Digg-like service, Buzz, will be opening up to public contributors as of 7 p.m. PDT tonight. Since the service's launch in February, only a select 400 publishers could add new links to Buzz.
With so many submitting and rating sites out there, including the mighty Digg, Yahoo Buzz has a few advantages up its sleeve. Besides using the links submitted by contributors, Buzz's algorithms take into account search engine popularity, feeding the most popular stories to Yahoo's home page.
Making it to Yahoo's home page and getting server-melting traffic will likely create a new frenzy among Web traffic manipulators who are already pushing their luck with Digg and AOL's Propeller. Buzz wants to avoid this kind of exploitation by adding editorial discretion when determining headlines.
Another interesting feature that Yahoo brings is the possibility of adding any type of Web page to Buzz. This basically means that pages that aren't in a news or blog format could be submitted as new links on Buzz. Buzz pages could soon offer such diverse links as museum sites, Twitter messages and patent fillings alongside the select publishers' articles Yahoo favors today.
Shortly after Buzz's initial launch in February, the new service managed to overtake Digg in traffic scores, attracting nearly 7 million unique U.S. visitors. What's more, 51 percent were women, compared to Digg's 39 percent female users.
It is not clear how "clean" Yahoo is playing when bringing massive amounts of traffic to sites like Salon.com and GigaOm. It is said that Yahoo asked its select few publishers to join the company's Publishers Network, dropping their AdSense agreements with Google in exchange to buzzing-up to Yahoo's home page. It is not yet known if this rule is still applicable for the new publishers joining Buzz.
Yahoo's Buzz submit page will go live tonight. Meanwhile, you can get ready by adding the service's buttons to your site.
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